A matching man-and-woman pair of vintage Sucrets Antiseptic Throat Lozenges countertop advertising easel displays, bearing Binder signatures and World War II-era “BUY MORE WAR BONDS” messaging.
The designs use stylized geometric forms, airbrush-style gradients and a pastel-on-brown palette. They are attributed to graphic designer Joseph Binder (1898–1972).
The die-cut cardboard easel backs remain flat and unfolded, suggesting the displays may not have been deployed in retail use. No independent documentation of unused New Old Stock status is provided.
The signs include “Litho in U.S.A.” markings. Sold strictly as a complete pair.
Details
Artist attribution: Joseph Binder. Period: believed World War II home front, circa 1942–1945.
Each display approximately 16 × 22.5 inches. Unframed.
Condition
Very good vintage appearance with vibrant colors and relatively sharp edges. Minor surface wear and edge loss, primarily on the man display.
No observed pinholes or tack marks. Easel backs are stiff and unfolded. Review actual photographs for full condition.
Shipping
Shipping calculated at checkout. Sold unframed and shipped flat with protective packing.
